Campaign.Intelligently

Clients often present us with complex problems. Starting from the first meeting, our senior consultants work with the client to analyse the situation and formulate a strategy using the best mix of new and traditional research methods to delve more deeply. Central to this process is the working relationship with the client. Because Auspoll is a medium-sized company with a high-capacity team, each client is matched with senior staff who have worked with opinion leaders, applying social research and campaign strategies across national industries and sectors.

From design to delivery our projects are based around rigorous research. We turn the research into practical advice with communications strategies that direct your campaign to the right people.

RESEARCH PURPOSE
Understanding your issue
        
RESEARCH DESIGN    
Choosing the best research tools
        
FIELDWORK
Qualitative or quantitative research into
people’s opinions, emotions and values
        
ANALYSIS
Interpreting the data to find key themes
and hidden drivers
        
REPORTING
Clear reporting focusing on essential
findings and their implications
        
STRATEGIC ADVICE
Expert help with the planning,
execution and analysis of a campaign
        
TESTING AND REFINEMENT
Tracking changes in attitudes
and refining future messages